Despite positive momentum in many areas, IndyCar continues to struggle to attract sponsorship. Even as TV viewing figures move (slowly) in the right direction and race attendances at many (but not all) venues increase, sponsorship dollars continue to be hard to come by. For a championship always in need of more investment, the new-for-2018 universal…
Tag: indycar sponsorship cost
IndyCar: Target leaving Ganassi is not all bad news for IndyCar
Target’s withdrawal from IndyCar after 27 years faithful support of Chip Ganassi Racing is being mourned like the loss of a legendary team. Rightly so: they helped take Chip Ganassi Racing from minnows to 101-win giants. Target supported the team through the thick and very thin of open wheel racing and gave us the now…